It looks like Apple TV Plus is breaking out of the Apple ecosystem and heading to Android devices. According to Bloomberg report, Apple is on the hunt for an Android engineer to help bring the TV app to the Android platform. A job listing posted by Apple on May 25 seeks a software engineer experienced in Java and Kotlin—Google’s preferred languages for Android development.
Apple isn’t exactly famous for playing nice with rival platforms. Remember when they refused to release iMessage for Android? That decision was all about keeping iPhone sales strong. But this latest job listing shows Apple is ready to deviate from its usual playbook and bring Apple TV Plus to Android users.
This isn’t the first time Apple has crossed platform lines. Apple Music has been available for Windows and Android devices for a while now. The tech giant even partnered with Google in 2023 to combat location stalking using AirTags. Apple’s services have seen significant growth under Tim Cook’s leadership, generating over $22 billion in revenue in the second quarter of 2024 alone.
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Apple TV Plus is already available on various non-Apple devices like Roku, smart TVs, and Chromecast. With around 25 million paid subscribers, expanding to Android could attract even more users. As the market for new phones slows down, companies like Apple are shifting their focus from hardware sales to online services and subscriptions to sustain growth.
Expanding Apple TV Plus to Android isn’t just about adding another platform—it’s about reaching potential customers who aren’t already in the Apple ecosystem. The move signifies Apple’s recognition of the importance of service accessibility in a world where device loyalty is lessening.
As Apple continues to innovate and expand its services, it’s clear that reaching a broader audience is a key strategy. For Android users, this means more options for premium content. And for Apple, it’s a step towards a more inclusive approach to technology and services.
Apple TV Plus making its way to Android devices marks a significant shift in Apple’s strategy. It’s a move that acknowledges the importance of service accessibility and the need to cater to a diverse audience. Whether you’re an Apple user or an Android enthusiast, this expansion opens up exciting possibilities for streaming and beyond.